Lots of people have videos on Youtube that reach a million views, but getting a million views based on musical talent is rare. It is important to showcase your musical talent in the videos because that's what you are promoting. There are a handful of Youtube Stars that understand this principle and continuously get millions of views on their Youtube channels. Here's how you can do it.
Find creative ways to showcase your music. Do something that is so awesome that people have to show their friends. There are some really cheap video editing programs that do special effects. Experiment with a green screen and see what cool ideas you can come up with.
Don't post one video and get mad when it doesn't hit a million views in the first week. The most popular Youtube Stars post videos on a regular basis. You really don't know which video will go viral so just post quality videos and build your fan base.
Ever wonder how these Youtube Stars views are so high on all of their videos? Its because after fans discover their Youtube channel, they watch multiple videos. If the videos have similarities, they watch another video. Soon, they've watched all the videos on the channel. Have a central theme to your videos. Consider covering popular bands' songs or accepting musical challenges from your viewers.
PROMOTE YOUR CHANNEL
This is pretty self-explanatory. Promote your videos on social networks to get people to watch your videos. This is not limited to the internet. Make sure all your friends and family watch the videos you post. Youtube also has several built-in features that allow you to promote your videos to other Youtubers.
SPONSOR A VIDEO
If all else fails, you could approach a Youtube Star that is already established and sponsor a future video of theirs. This does not necessarily mean pay money either. Try writing a song for them or send them some of your music and merchandise to give away.
Contact people that you admire on Youtube by sending them a message. Introduce yourself and tell them what you like about their videos. By befriending other Youtubers, you can learn more tips for success. You could even collaborate some time down the line to cross promote each other's Youtube channels. Don't be afraid to reach out to top level Youtube Stars for advice.
There are a lot of undiscovered musicians getting millions of views on Youtube. Don't be discouraged if your great content does not get a lot of views at first. Once more and more people discover your channel your views will eventually increase.
Remember, you are aiming to get millions of views to gain millions of fans. Don't chase the record labels and major corporations. Make them come to you. Once you build your audience, they will approach you to work with them to expose their brands to your fan base.